Index

Accessibility, 5253

Alignment, 2930, 122124

Artificial intelligence (AI)

age of, xxviiixxix

and internal communication, 1618, 134136

organizational communication, xxxixxli

Artis, Z., 117119

Audience analysis, 4044, 9293

Audience-centric communication, 2728

Augmented reality (AR), 7779, 85

Authenticity, 99101

Barnard, C., 5758

Bates, P., 125128

Benson, F., 42

Berliner Verkehrsbetriebe (BVG), 8990

Berlo, D., 26, 38

Bezos, J., 105

Business leader, xxxiiixxxiv

Cawthra, F., 62

Chartered Institute of Public Relations (CIPR), xxxix

ChatGPT, xxviii, 15

Chesky, B., 10

Communication

accessibility, 5253

audience-centric, 2728

cascade, 5556

corporate, 78, 16, 52, 63, 89, 112, 118

dialogue-based, 26

employee, 16, 17, 23, 25,

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