Contents
Chapter 1 Return on Capital Employed: The Ultimate Measure of Any Business
Chapter 2 The Profit and Loss Statement: Why It Is Too Little Too Late
Chapter 3 The Balance Sheet: Can Leave You Feeling Unbalanced
Chapter 4 Sustainable Cash Flow: What to Measure So You Don’t Grow Yourself Bankrupt
Chapter 5 The Five Ways to Grow Revenue: How 7 Times 5 Equals 71
Chapter 6 Creating the Most Important Tools in Business
Chapter 7 Why Discounting Is Never a Good Strategy?
Chapter 8 Culture of Success: Communication Is the Key
Chapter 9 Your People; If You Are Not Determining their Success Who Is?
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