Analytics Engineering with SQL and dbt

Table of contents

1. Preface
   1. Why We Wrote This Book
   2. Who This Book Is For
   3. How This Book Is Organized
   4. Conventions Used in This Book
   5. Using Code Examples
   6. O’Reilly Online Learning
   7. How to Contact Us
   8. Acknowledgments
2. 1. Analytics Engineering
   1. Databases and Their Impact on Analytics Engineering
   2. Cloud Computing and Its Impact on Analytics Engineering
   3. The Data Analytics Lifecycle
   4. The New Role of Analytics Engineer
   5. Responsibilities of an Analytics Engineer
   6. Enabling Analytics in a Data Mesh
      1. Data Products
      2. dbt as a Data Mesh Enabler
   7. The Heart of Analytics Engineering
   8. The Legacy Processes
      1. Using SQL and Stored Procedures for ETL/ELT
      2. Using ETL Tools
   9. The dbt Revolution
   10. Summary
3. 2. Data Modeling for Analytics
   1. A Brief on Data Modeling
      1. The Conceptual Phase of Modeling
      2. The Logical Phase of Modeling
      3. The Physical Phase of Modeling
      4. The Data Normalization Process
   2. Dimensional Data Modeling
      1. Modeling with the Star Schema
      2. Modeling with the Snowflake Schema
      3. Modeling with Data Vault
   3. Monolith Data Modeling
   4. Building Modular Data Models
      1. Enabling Modular Data Models with dbt
      2. Testing Your Data Models
      3. Generating Data Documentation
      4. Debugging and Optimizing Data Models
   5. Medallion Architecture Pattern
   6. Summary
4. 3. SQL for Analytics
   1. The Resiliency of SQL
   2. Database Fundamentals
      1. Types of Databases
      2. Database Management System
      3. “Speaking” with a Database
   3. Creating and Managing Your Data Structures with DDL
   4. Manipulating Data with DML
      1. Inserting Data with INSERT
      2. Selecting Data with SELECT
      3. Updating Data with UPDATE
      4. Deleting Data with DELETE
   5. Storing Queries as Views
   6. Common Table Expressions
   7. Window Functions
   8. SQL for Distributed Data Processing
      1. Data Manipulation with DuckDB
      2. Data Manipulation with Polars
      3. Data Manipulation with FugueSQL
   9. Bonus: Training Machine Learning Models with SQL
   10. Summary
5. 4. Data Transformation with dbt
   1. dbt Design Philosophy
   2. dbt Data Flow
   3. dbt Cloud
      1. Setting Up dbt Cloud with BigQuery and GitHub
      2. Using the dbt Cloud UI
      3. Using the dbt Cloud IDE
   4. Structure of a dbt Project
      1. Jaffle Shop Database
      2. YAML Files
      3. Models
      4. Sources
      5. Tests
      6. Analyses
      7. Seeds
      8. Documentation
      9. dbt Commands and Selection Syntax
      10. Jobs and Deployment
   5. Summary
6. 5. dbt Advanced Topics
   1. Model Materializations
      1. Tables, Views, and Ephemeral Models
      2. Incremental Models
      3. Materialized Views
      4. Snapshots
   2. Dynamic SQL with Jinja
   3. Using SQL Macros
   4. dbt Packages
      1. Installing Packages
      2. Exploring the dbt_utils Package
      3. Using Packages Inside Macros and Models
   5. dbt Semantic Layer
   6. Summary
7. 6. Building an End-to-End Analytics Engineering Use Case
   1. Problem Definition: An Omnichannel Analytics Case
   2. Operational Data Modeling
      1. Conceptual Model
      2. Logical Model
      3. Physical Model
   3. High-Level Data Architecture
   4. Analytical Data Modeling
      1. Identify the Business Processes
      2. Identify Facts and Dimensions in the Dimensional Data Model
      3. Identify the Attributes for Dimensions
      4. Define the Granularity for Business Facts
   5. Creating Our Data Warehouse with dbt
   6. Tests, Documentation, and Deployment with dbt
   7. Data Analytics with SQL
   8. Conclusion
8. Index
9. About the Authors