PART 1

The Novice

An individual who is unacquainted or unskilled in the science and art of building habits.

Your quest has begun, and you assume your first avatar, the novice, as you prepare to launch yourself into your maiden voyage, Brain Science, Business Thinking, Habits Mindset, and Environmental Contexts.

You are a newcomer and a learner during this exploratory voyage, as you begin to understand that habits are a part of your identity. Despite your best intentions to create and change habits, you will understand that you probably are not effective at building habits, and these seem to keep you on the same path in your everyday life (see Figure 1.1).

Figure 1.1 Your maiden voyage

Before you begin, a final note. Do not illude yourself ...

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