The Really Good Idea Test

Step 3

Create questions

KEY POINTS

Create questions that get evidence for the risky assumptions you have identified

Write questions in a way that gets honest, relevant and rich answers from your interviewees

See the dos and don’ts of using materials in the interview

You are arriving at this step with your hypothesis from Step 1 (Write hypothesis) and a list of your riskiest assumptions from Step 2 (Identify risks). In this step you are writing the questions to ask interviewees in Step 6 (Conduct interviews). These questions are crafted ...