Lesson 2. Creating Your Profile

In this lesson, you learn how to create a LinkedIn profile that generates results.

Viewing a LinkedIn Profile

Profiles form the foundation of LinkedIn. Your profile is your LinkedIn calling card, providing a quick snapshot of your professional background and experience.

Figure 2.1 illustrates a sample LinkedIn profile.

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Figure 2.1. A solid profile generates positive results on LinkedIn.

A profile can include the following:

• A summary of your professional experience and specialties

• Your photo

• Your current status with comments from your network

• A list of the positions you’ve held and your major accomplishments ...

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