Part I

Establishing A Critical Perspective

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“Comprehension without critical evaluation is impossible.”

George Wilhelm Friedrich Hegel, German philosopher (1770–1831)

This first section of this book, comprised of six chapters, starts us on our way to becoming more critical consumers of television. One by one, these chapters examine every facet of the process of manufacturing, sponsoring, distributing, exhibiting, and consuming television programming. Collectively, they allow us actively to organize, evaluate, and analyze television and the televiewing process and, by doing so, provide the necessary skills, tools, and knowledge to begin to ...

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