It's All Analytics!

Contents

Foreword Number One

Foreword Number Two

Foreword Number Three

Preface

Endorsements

Authors

1  You Need This Book

Preamble

The Hip, the Hype, the Fears, the Intrigue, and the Reality:

Hype, Fear, and Intrigue No 1:

Hype, Fear, and Intrigue No 2:

Hype, Fear, and Intrigue No 3:

Professionals Need This Book

Introduction

Technology Keeps Raging, but We Need More Than Technology to Be Successful

Data and Analytics Explosion

A Bright Side of the Revolution

Where Is Someone to Turn for Information?

The Problem, Too Many Self-Interests: The Need for an Objective View

There Are Many Other Professional Stories That Are Concerned about Whether Analytics Is Important; Here Are a Few More Examples

What This Book Is Not:

Why This Book?

Sure, Business, ...