KPIs Applied: The Case of the Declining Profit Margin
Business Environment
The Capital City Convention Center has been in operation for six and half years. Their business model is robust with in-house profit centers for utility services, parking, and cleaning. Communications services and food and beverage were awarded as long-term exclusive contracts to leading companies. They also launched a corporate sponsorship program in 2018. In late 2014, the center launched a limited KPI program with plans to expand it as the program matured and proved itself. The center has gradually progressed toward becoming cash flow positive, which was and is a cornerstone of their business strategy. The strategy is enthusiastically supported by the board ...
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