Launching a Business Like You Really Mean It
No-Nonsense Tough Questions for the Startup Entrepreneur
The Premise
Starting a business? There are some tough questions to ask yourself. Some answers can be motivating, while others can be very personal and unabashedly embarrassing. Regardless, pay attention to the responses, whether they are what you wanted to hear, or not.
Conventional Thinking
Launching a business is an exciting event. It is highly charged and quite often life-changing. It all starts with an idea, or an opportunity that presents itself to you, and, traditionally, launches an exploratory process of market and competition research, “what if” numbers crunching, business plan game planning, and a mind-numbing buzz that encapsulates ...
Get Dead Fish Don't Swim Upstream now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
