CASE STUDY 1

Russia Invades Ukraine and Putin’s Motives

To kick off, I will cover a complex case that at this juncture is extremely topical—the Russia versus the Ukraine conflict. This ranks as a historically volatile situation similar to the Cuban Missile Crisis, the Invasion of Kuwait, and for the UK, the Falklands war.

Two days before I began to write this book, I was beginning to do scenarios for a possible Russia–Ukraine war. I was increasingly concerned about the slow but most concerning build-up of tensions and military mobilization that were more than disconcerting. I thought it would be a great example of scenario storytelling and in real time for teaching in class on the Futures project at UCL School of Management, but I was also concerned ...

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