Writing For Public Relations

Notes

Chapter 2

1. 1.Feintzeig (2014).
2. 2.Alred, Brusaw, and Oliu (2014, 47).
3. 3.Guffey and Loewy (2015, 207).
4. 4.Martin (2014).
5. 5.Alred, Brusaw, and Oliu (2014, 49).
6. 6.Guffey and Loewy (2013, 108).
7. 7.“Nine Steps to More Effective Business Emails” (2013).
8. 8.“Nine Steps to More Effective Business Emails” (2013).
9. 9.Covey (2012, 145).

Chapter 3

1. 1.Hoffman (2014).
2. 2.Bank of America (2015).
3. 3.PR Newswire (2014).

Chapter 4

1. 1.Diggs-Brown (2013, 121).
2. 2.Smith (2014).

Chapter 6

1. 1.Diggs-Brown (2013, 64).
2. 2.Diggs-Brown (2013, 62).
3. 3.Marsh, Guth, and Short (2005, 51).

Chapter 7

1. 1.Barton, Kalmbach, and Lowe (2011, 4).
2. 2.Nielsen (1997).
3. 3.Nielsen (2006).
4. 4.Nielsen (1997).
5. 5.Nielsen (2010).
6. 6.Redish (2012, 54).
7. 7.Redish (2012, 30).
8. 8.Nielsen (2000, 101). ...