Writing for Multimedia and the Web, 3rd Edition

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Case Study—Writing a Marketing Web Site from Proposal to Documentation: Prudential Verani Realty

 

 

Summary

Name of Production: Prudential Verani Realty Web Site, http://www.pruverani.com

Writer: Timothy Garrand

Developers: InterWrite

Audience: Commercial and Residential Real Estate Customers, General Public

Medium: World Wide Web

Location: Where web is viewed

Subject: Real Estate

Goals: Inform, teach

Architecture: Hierarchical branching, dynamic database generated

________________The text samples, flowcharts, and illustrations used in this chapter are copyright Prudential Verani Realty.

Scope of This Chapter

This chapter studies all the different types of writing that can be required to develop a commercial web site, with an explanation ...