About the Author

Alfonso Asensio has done extensive work in the field of data-driven marketing and digital advertisement as the Japan Business Director of Acxiom Corporation, a U.S.-based technology and data company. He holds a Master’s degree from the Nagoya University of Japan and his past work experience includes marketing roles with large Japanese corporations such as Sega Co., Ltd. and Bandai Co., Ltd. He has lectured as Professor of Asian Studies at the Madrid Chamber of Commerce in Spain, and is a published fiction author.

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