Today is a great time to be a shooter. Owing to the proliferation of Web opportunities, cable outlets, and DVD, the demand for video storytellers is enormous, with experienced shooters regularly pursuing an array of interesting and engaging projects. Given the reality of today’s fragmented marketplace, however, the video shooter must do a lot with relatively little and that’s the focus of this chapter.

Today’s low- (or nonexistent)-production budgets mean that shooters must adopt a highly-disciplined approach to the craft, and because modern video’s perceived low cost tends to work against such discipline, the effective shooter must impose the discipline on himself – a major challenge for many of us for the same ...

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