Book description
Black hat workshops are a type of competitive insight workshop that can help organizations model how competitors might behave in a particular scenario. The author describes how these sessions can help teams simulate the outcomes of decisions and situations their company will face in the real world through role-playing exercises. He also offers a step-by-step guide to conducting black hat workshops to better anticipate competitors’ next moves and develop successful market strategies.
Product information
- Title: Using Black Hat Workshops to Understand Your Competitors
- Author(s):
- Release date: April 2023
- Publisher(s): MIT Sloan Management Review
- ISBN: 53863MIT64401
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