Are You Experienced?
Abstract
Is technology universal? This is the question at the core of this book, and the reason behind its inception is mainly related to our perception of technological artifacts and the way our lives have become symbiotic with these. In a world where McDonalds is readily found in any major African city, and iPhones are available in China without any major design changes, does it make sense to talk about cultural specialization and the context in which it occurs?
Can technology be designed in a way that usability and appeal are universally appealing?
Keywords
Technology; user experience; user interface; market; audience; design; research
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