Organizational and strategic alignment for academic libraries
Brinley Franklin
Introduction
Research demonstrates that contemporary organizations will not sustain success if they do not act strategically. This is especially true in fields like academic libraries, where both the educational and the information environment are changing rapidly.
Colleges and universities for centuries have had mission statements that in varying degrees consist of educating students, training professionals, engaging in scholarship and research, promoting creative activity, improving healthcare, and providing public service. Increasingly, however, colleges and universities and the libraries that support them must develop strategies to adapt to changing political, ...
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