[9]KONY 2012
What It Is: According to online video metrics company Visible Measures, this video, at almost 30 minutes long, reached 100 million views in just six days, faster than any other video to date. Mashable, Gizmodo, and others have labeled it “the most viral video of all time.”
Made by the activist group Invisible Children, Inc., KONY 2012 promotes the charity’s efforts to have Ugandan warlord Joseph Kony brought to justice.
The video begins with title cards saying:
KONY 2012
NOTHING IS MORE POWERFUL THAN AN IDEAWHOSE TIME HAS COMEWHOSE ...
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