The Video Studio, 3rd Edition

 

Introduction

The motives behind deciding to develop into video are diverse. At first the challenge may seem daunting. Yet many companies have made a great success of the venture, often starting from modest beginnings. Others have fallen by the wayside, often because they had not thought through how video was to be used or the scale of commitment in terms of staff and investment. How often has a personnel director been asked to buy ‘some equipment’ only to find it leads to disappointment when it is discovered that the equipment is inappropriate or that professional results seem elusive or impossible? Most professions require years of training. Even more important in television is flair, imagination, experience and a generous amount of enthusiasm! ...