Truth 9. Your actions speak louder than words
You’ve invested huge amounts of money and time on your recruitment campaign. You have a beautiful, four-color recruitment brochure featuring why your company is one of the best places to work in the world. You sponsor some of the well-attended recruitment events in your industry. You feel proud that you have created an image that demonstrates your company as an "employer of choice."
But does it really pay off? Are you getting the best candidates?
Maybe not.
While you’re spending large sums of money on fancy four-color ads, your employees are talking to their friends (your prospective employees) and telling them to stay away from your company. While you’re serving cocktails and wining and dining the ...
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