Foreword to the Second Edition

All the World’s a Stage

Case Studies: Chapman University • CBS Television

All the world’s a stage,And all the men and women merely players.1

As You Like It 1.7.138–139William Shakespeare

Public speaking—a catchall term that, once upon a time, defined a narrow domain ranging from banquet speeches to eulogies, practiced on rare occasions by an exclusive few—has, in the twenty-first century and particularly in the decade since the first edition of this book, exploded. Now, propelled by web, mobile, and video technologies, all the men and women in public, private, ­corporate, as well as social life are finding themselves as players in front of live audiences, video cameras, and even mobile phones, having to deliver ...

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