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DIY DISTRIBUTION
You've tried landing a distributor, but you just keep striking out—or perhaps you like the idea of distributing your own film and having a shot at keeping most of the money it makes. Either way, you've made the decision to go it alone and to self-distribute your film (a process often called do-it-yourself or DIY distribution).
Some of the more common ways in which producers self-distribute their films include these:
- Theatrical distribution:
- Working with a film booker
- Booking the film theater by theater, without a booking agent
- “Four Walling” (aka rent-a-theater distribution)
- DVD distribution:
- Selling the film from your website and working with a fulfillment company or fulfilling orders yourself
- Selling your film ...
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