The Manager's Pocket Guide to Public Presentations

THE NINTH RULE:

Answer Questionsfrom the Audience

 

A famous professional athlete once said, “It ain’t over until it’s over.” This ineloquent, but sage statement captures the total speech situation. Many a great speech has disintegrated because the speaker was ill prepared for the questions that followed. Unfortunately, because people tend to remember what they heard first—usually the introduction—and last—usually the response to questions—you must be well prepared for questions that follow your speech. Treat them as the finale of your speech because that’s exactly what they are—for better or worse. The purpose of this chapter is to make your ...