THEORY 55

KÜBLER-ROSS’S CHANGE CYCLE

Use to track people’s journey through any significant change and remember that until everyone has reached acceptance your job isn’t done.

Elisabeth Kübler-Ross’s five-stage change cycle was intended to help people deal with bereavement but has since been adapted to reflect the stages of any major change event including changes at work.

The new normal

Denial: This is the initial stage of numbness and shock provoking a sense of disbelief. It can produce either a conscious or unconscious refusal to accept what is happening.

Anger: When acceptance of the reality of the situation takes place, denial turns to anger, either ...

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