Book description
This essential reference for photography students explains how to become part of the professional community. By defining professional photography today, and exploring what is expected of professional photographers, the book demystifies this often-misunderstood and misjudged career track. The easily accessible text provides readers with valuable information, inspiration, and education on topics including developing your photographic voice, finding your area of specialization, exploring the moving image, building a website, and understanding self-presentation, promotion, legal aspects, and marketing. It also features inspirational projects for students to embark on their education in photography.
Table of contents
- Cover
- Half Title
- Title
- Copyright
- Dedication
- Contents
- CHAPTER 1 WHAT IS PROFESSIONAL PHOTOGRAPHY?
-
CHAPTER 2 WHAT MAKES A PROFESSIONAL PHOTOGRAPHER?
- What Is a Client and What Do They Expect?
- How Do Professional Photographers Get Work?
- The Commission
- What Is the Expectation of the Professional Photographer?
- Set Your Own Advertising Brief
- Set Your Own Editorial Brief
- How to Progress Personal Projects
- The Importance of Teamwork and Being a Team Player
- Essential Team Skills to Learn
- Who Might I Need in My Team?
- I'll Be Your Agent!
- CHAPTER 3 HOW TO FIND YOUR HOTOGRAPHIC VOICE
-
CHAPTER 4 UNDERSTANDING THE PHOTOGRAPHY BUSINESS
- What Does Photographic Specialization Mean?
- Finding Your Photographic Specialization
- Make a Specialization Imagebook
- How Should I Show My Work Professionally?
- Creating a Dummy Print Portfolio
- The Professional Photography Website
- The Photography Blog
- Creating an Online Personality
- Twitter Tips
- Photography Is a Business
- How Much Should I Charge?
- Why You Shouldn't Lose Your Copyright
- How/What Should You Negotiate
- How Can I Stop People from Stealing My Images?
- How to Understand a Contract
- Get Covered and Protected
- How Do I Deliver My Work to a Client?
- How Do I Get Paid and How Do I Invoice?
-
CHAPTER 5 GOING IT ALONE, AND WHERE DO YOU FIT?
- What Does It Take to Be a Fashion Photographer?
- Create a Simple Fashion Shoot
- What Does It Take to Be a Portrait Photographer?
- What Is Styled Portraiture?
- What Does It Take to Be a Music or Sports Photographer?
- What Does It Take to Be a Food or Still Life Photographer?
- What Does It Take to Be a Lifestyle, Interiors, Architectural or Travel Photographer?
- You Have Not Mentioned What I Want To Do!
- Contemporary Art Photography
- To Assist or Not to Assist?
- The Good, the Bad and the Cappuccino
- CHAPTER 6 THE IMPORTANCE OF THE MOVING IMAGE
-
CHAPTER 7 THE TWENTY-FIRST CENTURY PROFESSIONAL PHOTOGRAPHER
- I Like It, Why Don't You?
- Understanding Context
- Shoot More!
- Do I Have to Move to a Big City to Be a Professional Photographer?
- Create Narrative and Be Consistent
- Expensive Cameras Don't Make Great Photographs
- It's Not Enough to Just Take Pictures!
- What Do You Expect?
- Pick Up the Phone!
- How to Send an Email
- Can I Shoot Film and Get Commissioned?
- I Love Photography But I Don't Want to Be a Photographer!
- I've Read the Book, So What Do I Do Now?
- A BRIEF GLOSSARY OF PROFESSIONAL PHOTOGRAPHY TERMS
- RESOURCES
- ACKNOWLEDGEMENTS
- INDEX
Product information
- Title: The Essential Student Guide to Professional Photography
- Author(s):
- Release date: May 2015
- Publisher(s): Routledge
- ISBN: 9781317618133
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