The eBay Millionaire: Titanium PowerSeller Secrets for Building a Big Online Business

Fifty Strategies for Successful eBay Selling

By now, you’ve no doubt gathered dozens of helpful insights into how best to build a huge eBay business from those who have already done it. What follows are 50 of the most powerful strategies revealed by the Titanium PowerSellers in the exclusive interviews featured throughout The eBay Millionaire:

1. If you’re selling for other people, set your commission fees high enough to recover all your costs—including eBay listing fees, eBay final value fees, your time, and your expertise.

2. Once you sell an item, retain the buyer’s e-mail address, eBay user ID, and mailing address so you can send the customer targeted announcements about other products for sale.

3. Enter every customer’s zip code into mapping software, such as Microsoft’s MapIt, to find where your customer base lives. Use these results as a guide for scheduling your auctions. For example, if most of your customers live in New York, schedule your auctions to end during prime-time bidding hours on the East Coast.

4. Evaluate exactly how much it is costing you to sell every item on eBay. Remember to include more than eBay fees, postage, and the cost of bubble wrap in that total. Account for how much you’re spending for Internet access, on gasoline for trips to the post office, and on long-distance telephone calls. Calculate how much you’re earning per hour based on the amount of time you spend on the business.

5. Determine what eBay’s best selling categories and items are by searching ...