Shoot the Cliché Shots (and Show Them First!)

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If you ask your average person to close their eyes and picture Paris, what do you think they see in their mind’s eye? The Eiffel Tower, right? How about London? Big Ben. Venice? A gondola. While these might seem a bit cliché to the photographer in us, to so many people, those would be the first things they would see when they visited those cities. That’s why, while you’re showing them all these cool artsy shots you took in the Le Marais area, they’re getting antsy waiting to see an Eiffel Tower shot. They want you to get past your stuff quickly, so they can see the shot that means “Paris” to them. ...

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