It was October 2008 and the stock market was crashing. I sat on the New York subway, immersed in my newspaper. Capitol Hill was contemplating a historic bailout, something to the tune of $700 billion. Companies whose Manhattan headquarters I had walked by just a few days before were now out of existence. People were comparing the coming crisis to the Great Depression.13
As New Yorkers often do, I looked over my shoulder to catch a peek at what my neighbor was reading. It looked like a script: double-spaced, bound on the left side, a clear front cover. My eyes were drawn in to these words on the page:
To attract money, you must focus on wealth. It is ...
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