Chapter Four

Finding and Getting the Jobs

It’s official. You are ready to tackle some challenges and make some money. Unlock the front door, put out your “open for business” shingle, turn on the lights, and prepare yourself for the onslaught of customers who have been patiently waiting for this moment. The phone starts ringing off the hook. Life is good. Not! Unfortunately, you’re going to have to be a bit more proactive than that and get a little dirt under your fingernails first.

Marketing

Drumming up business and getting the customers through your doors with wads of cash in hand will take some considerable effort. For most of us, playing the role of marketing director and salesman is as unnatural as brushing your teeth with your other hand. ...

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