Chapter 41
Revenue Sharing
Win–win with symbiosis
The pattern
The Revenue Sharing business model refers to individuals, groups or companies working together and sharing resulting revenues (WHAT?, VALUE?). This model is often associated with affiliate schemes commonly found on the Internet (for example, an e-commerce site operator may refer customers to a business via an affiliate advertisement and receive payment for ‘clicks’). The operator benefits from revenue received, while the business benefits from a large customer base due to referrals. Other methods enable individuals to register online to work together to achieve a common goal ...
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