The Customer & Market Strategic Focus Area leverages the work done in Strategic Analysis to set the direction of the organization relative to customers and markets. The Customer & Market Strategic Focus Area is intentionally the first block in the strategy development portion of the Strategy Whiteboard. The customer and market strategic platform sets the direction for the entire organization. The customer leads everything in the company. Hence, the product should be adapted to the customers’ current and future needs. Without knowing where the customer will be and what they will be doing, the best designed and built product will not succeed. Further, the operations team creates the product or service ...
Get The Blendification System now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
