Chapter 1

Technology Entrepreneurship Today

Trends, Opportunities, Challenges

Abstract

This chapter will provide you with insights into trends, challenges, and opportunities for today’s technology entrepreneur. Much has changed since we wrote the first edition of this book in 2009, and we are excited to write about and reflect on these changes. We think this new book provides useful, practical, and impactful tools to help today’s technology entrepreneurs turn their ideas into new products.

Keywords

Technology entrepreneurship

Effectuation

Minimal viable product

Innovation

Global markets

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