Specialize and Become an Expert
Being unique and setting your own path in life and in business leads to unparalleled experience and expertise worthy of an entrepreneur.
This chapter will focus on helping you identify the area of specialty best suited for you and becoming the best at what you do. We have all heard the saying, it is better to be a big fish in a small pond than a small fish in a big pond. That is the essence of finding a specialty or niche for your business. School will only teach us the very basics and general aspects of our chosen profession, and we all get, for the most part, the same experience and exposure to the craft. By focusing and channeling your energy on a specific aspect of or specialty within your chosen ...
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