Swimming Lesson #7Navigate the Rapids: Film Festivals

Film festivals are the most likely first baby step a filmmaker will make out into the universe after completing a short film, and also the most likely place where the film will find its first audience. It is therefore very important not to take this foray lightly. Navigating the film festival circuit takes organization and strategy as well as an understanding of how festivals work.

The first thing to understand is the difference between a “festival” and a “market.” In a general sense, festivals showcase films, and there is commonly a competitive element to them, that being awards that are bestowed at the conclusion of the festival, decided upon by a jury comprising industry professionals. ...

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