Book description
Companies today will have to reinvent themselves to survive, and every large and ambitious company should be trying to figure out how to become a destination for its customers. Consumers are voting with their mobile devices and choosing from a handful of dominant “ecosystem drivers”— businesses such as Amazon and WeChat, which become destinations for their customers’ needs by offering complementary or sometimes competing services — for each domain in their lives.Product information
- Title: Surviving in an Increasingly Digital Ecosystem
- Author(s):
- Release date: January 2018
- Publisher(s): MIT Sloan Management Review
- ISBN: 53863MIT59236
You might also like
article
Thriving in an Increasingly Digital Ecosystem
The business world is rapidly digitizing, breaking down industry barriers and creating new opportunities while destroying …
article
Driving Growth in Digital Ecosystems
To drive growth in digital ecosystems, companies need to develop two partnering capabilities: digital readiness and …
article
Unleashing Innovation With Collaboration Platforms
Digital collaboration platforms can leverage team diversity and expertise, but business must focus on how distributed …
book
Creating Digital Offerings Customers Will Buy
How can companies decide which new digital offerings to pursue? Successful digital offerings are created at …