Chapter 7. Meeting Demand
This chapter marks the transition from supply chain concepts and tools to an examination of how chains are actually managed, beginning with their daily operations. The most basic operation is fulfillment, the process of satisfying the immediate demand for products. As shown in Figure 7.1, the fulfillment cycle begins with an order from a customer and ends when payment is received for the delivered goods. In effect, fulfillment represents a complete cycle of demand, supply, and cash flow across a single link of the chain. This chapter examines each of the component processes from the supplier's perspective, including processing the order, assembling the goods, shipping the order, and getting paid.
Figure 7.1. The Fulfillment ...
Get Supply Chains: A Manager's Guide now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
