Developing a Corporate Social Responsibility Strategy
The collection and analysis of information during the assessment stage is valuable in and of itself in that it necessarily increases awareness of the potential role of social responsibility in the company’s business activities allows the company to benchmark its corporate social responsibility (CSR) profile against the efforts of competitors and learn more about the needs and expectations of its stakeholders and identify and prioritize its own unique set of CSR issues and actions. However, the primary purpose of the assessment is to provide the leadership team with the information necessary for it to develop a CSR strategy. As with any other strategic initiative, CSR activities must ...
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