19Create Connections

We often hear people speak with envy about companies with “real heart”—companies like Starbucks, Ben & Jerry’s, Southwest Airlines, Harley-Davidson, Nordstrom, The Container Store, Apple, FedEx, and Google, to name a few. Outsiders are constantly looking for these companies’ secrets to success. The “secret” is the connectedness within their teams. Their teams have strong connections that ignite strong passion that helps them adhere to their plans and deliver outstanding results.

Lest you think that “connectedness” refers to being technologically connected (which most of us are all day, every day), let us clarify. We are talking about connecting with other people in authentic ways. The fact is that we live in a high-tech world, ...

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