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INTENTIONAL LEADERSHIP BRANDING

Character cannot be developed in ease and quiet. Only through experience of trial and suffering can the soul be strengthened, ambition inspired, and success achieved.

HELEN KELLER

THE SEVENTH strategy that will help you show your worth and emerge as a leader is Intentional Leadership Branding. As I noted in the previous chapter, as I rose up the ranks of leadership, I got a much deeper understanding and appreciation of the gravity of two things: how you’re known and who knows you. In this chapter, we will discuss the importance of how you are known. When you decide that you want to be known as a leader and show up to work every day with the intention of building and sustaining a leadership brand, you will become ...

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