4

INTENTIONAL VALUE CREATION

When you undervalue what you do, the world will undervalue who you are.

OPRAH WINFREY

THE FOURTH strategy that will help you show your worth and emerge as a leader is Intentional Value Creation. Your worth to your organization is tightly coupled with the value you create. The higher the value you create, the higher your worth. You were hired to create a certain amount of value for your organization, you keep your job because you create that value, and you progress in your career when the value you create exceeds what’s expected of you. At our hectic pace, if we’re not intentional about creating value, we tend to run on autopilot. We often don’t see what’s really needed of us, we may not appreciate the impact we have, ...

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