Preface
Salesforce has been ranked the #1 CRM provider for the last 9 consecutive years. In their fiscal quarter ending July 2022, Salesforce overtook SAP as the world’s largest provider of enterprise applications. Since its inception, Salesforce has expanded its initial sales domain-focused CRM offering by building and buying additional, complementary products – now spanning sales, e-commerce, service, field service, marketing automation, integration, RPA, analytics, AI, and much more.
With this huge growth and expansion, implementations of Salesforce have also seen a boom in business and technical complexity as well as organizational interconnectedness and dependencies, which all impact the way Salesforce projects and programs can be (and ...
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