Introduction

Sales IS a Team Sport

The best teams are built with individuals who work together for a common purpose and are willing to sacrifice for the good of the team. Not seeking personal glory. Great teams are built when “the whole is greater than the sum of its parts” (Aristotle). This applies to any field of play and, in business, the field where you play is the battleground on which business is won.

Winning does not happen immediately. Getting the right team together to support each other and to win takes time. Even with the best team there is no guarantee; it still takes effort, practice and occasionally, more changes to the team or the starting line-up.

At their height, the Chicago Bulls had Michael Jordan to lead the team, but ably ...

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