Chapter 3
Integrating IT Capabilities into Value Streams
Steve Bell
Toto, I’ve a feeling we’re not in Kansas anymore.
Dorothy
The Wizard of Oz
WHAT YOU’LL LEARN IN THIS CHAPTER
▪ How to identify your customer
▪ How to integrate IT capabilities with enterprise-wide value streams
▪ How and where IT capabilities integrate with business processes, products, and services
▪ How to nurture a team culture that emphasizes customer value
Now that we’ve examined the fundamentals of Lean value streams, let’s explore how to integrate technologists and IT capabilities into them. Integration will naturally transcend the traditional separation of IT and the business. We are all the business, no matter what our individual specialty or function—marketing, ...
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