Part Two
Using the Three Laws to Shape Combinations
THE THREE LAWS ARE SIMPLE IN PRINCIPLE, PERHAPS even self-evident. Making concrete decisions that follow these laws, however, is challenging. Each law has its own logic, its own distinct set of important factors, and unique trade-offs. The three chapters in this part of the book address each law in depth. Along the way, they introduce new concepts and new tools that will help you make better remix decisions.
These chapters emphasize how the laws work in a wide variety of situations. The concrete details of each industry, company, and case vary tremendously. Each situation presents different conditions—different competitive forces, regulatory environments, financial and operational needs, and ...
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