CHAPTER 4DAY 1: BUILDING A COMMON DATABASE OF STRATEGIC INFORMATION
Your Journey Begins
The Process Window
Imagine this: you enter a large room. It could be the Grand Ballroom of a local hotel, a conference center, sports arena, or even a high school cafeteria during summer break (and we have held events in all these locations!). It is teeming with 600 people. A podium and microphone are situated along one wall of the room. As many as eighty round tables fill the room, and small groups of friends and colleagues are clustered between them. Break tables are set with coffee and a light breakfast spread. Flip charts stand at attention around the perimeter of the room—more of them than you may have ever seen in the same place at the same time in your ...
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