CHAPTER 9

New Technologies and Alternative Methods to Combat Counterfeiting and Grey Market

Expanding global trade has brought about more complexity in supply chain management. Ever-increasing numbers of suppliers, products, raw materials, and components coming from different parts of the world lengthened the overall supply chain resulting in “elongation” in every step of supply chains and provided yet another “infiltration” opportunity for counterfeiters.

The report commissioned by the International Trademark Association (INTA) and the International Chamber of Commerce (ICC) indicates that counterfeiting and piracy could reach a value of $3.2 trillion by 2022. The Organization for Economic Cooperation and Development (OECD) estimates that the ...

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