Chapter Five. Capturing Your Audience Immediately
Company Examples
Intuit Software
DigitalThink
Mercer Management
Cisco Systems
Yahoo!
Macromedia
Argus Insurance
TheraTech
Microsoft
Network Appliance
Cyrix
ONI Systems
Laurel Elementary School
Picture your audience at the start of your presentation. Imagine a group of potential customers who’ve come to hear you give a presentation about your company’s newest product, drifting into a meeting room one by one, sipping their coffee, checking their Blackberrys or I-Phones. Or a banker in a wood-paneled office, sitting behind a tall stack of documents, who must decide whether or not to lend your start-up money for expansion. Or, as with my IPO clients, a roomful of institutional investors in an elegant ...
Get Presentation Skills That Will Take You to the Top (Collection), 2/e now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
