CHAPTER
8
Classification
Classification is one of the most common data mining techniques to use. It is widely implemented in problems where previous data is labeled to indicate a particular event has happened or not—for example, whether a customer has churned or not churned. Classification is an example of a supervised data mining exercise. This chapter will show how you can build classification models, how to evaluate them, and finally how to apply one of these models to new data.
What Is Classification?
Classification is a supervised data mining method that takes a data set of prelabeled data and builds a classification model, using one or more ...
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