NOTES
Foreword
1. http://www.inc.com/matt-cooper/how-silicon-valley-sells.html.
Chapter 1
1. http://www.gartner.com/newsroom/id/3056118.
2. Robert P. Desisto and Tad Travis, “Magic Quadrant for Sales Force Automation,” Gartner, July 9, 2015.
3. Ibid.
4. Ibid.
5. Fiscal year ending January 31, 2015.
6. United Breaks Guitars, https://www.youtube.com/watch?v=5YGc4zOqozo.
7. Net Promoter Score (NPS) is a trademark of Bain & Company, Fred Reichheld, and Satmetrix.
8. http://www.temkingroup.com/research-reports/net-promoter-score-benchmark-study-2014/.
9. https://experiencematters.wordpress.com/2012/05/14/net-promoter-score-and-market-share-for-60-tech-vendors/.
10. https://experiencematters.wordpress.com/2013/05/28/report-tech-vendor-nps-benchmark-2013/ ...
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